Many bloggers simply blog to share their thoughts with everyone else. However, there are also other bloggers that create blogs to make money online. Blog can be monetized in many ways. Some of the monetization methods include Google Adsense, CPM Advertising, banner advertising, and selling text link ads, affiliate marketing and sponsored reviews.
Google Adsense is the most popular contextual advertising on the internet. To be qualified as an Adsense publisher, you must first submit your website to Google and let the Google Adsense Team review it. The website that you submit must be 6 months old. Once they had sent you an approval email, you can login with your username and password and obtain the Adsense code to paste into your website. When the ad is being clicked, you will earn certain amount of money. The earnings per click can range from $0.01 – $100. The success of Google Adsense depends on the traffic and the click through rate (CTR) of the website. The most favorable position is under the title. You can also blend Google Adsense along with the content so that it will get higher click through rates.
CPM advertising allows you to make money through the number of impressions. Impressions refer to the number of times the ads is displayed. CPM earnings are calculated by per 1000 impression. For example, 100,000 impressions will generate $100 monthly. The CPM rates is different from different CPM advertising companies. Popular CPM advertising networks include interClick, Tribal Fusion, Technorati, Value Click, and BurstMedia. The CPM rate ranges from $0.05 – $10 per 1000 impressions. CPM advertising is suitable for website that receives a high volume of visitors.
Banner advertising is one of the most popular methods to monetize your blog. If you want to monetize your blog through banner advertising, your blog must be popular and receive lots of traffic. You will also be responsible in managing the banner sales and payments.
Since Google announce penalty for websites that sell text link ads, this monetization method has become less popular. Despite that, many blog owners still sell text links ads on their blog. You can sell text links directly through your blog or through a text link broker such as Text-Link-Ads.
Affiliate marketing allows you to make money through commission whenever someone buy a product through the affiliate link. Affiliate marketing can be based on CPA (cost per action) or CPL (cost per lead). Amazon.com affiliate program is one of the most popular methods to make money in affiliate marketing. Other popular affiliate programs include SEOBook, Ebay, GoDaddy, and etc. An affiliate network groups together all the affiliate programs which you can sign up. Affiliate network like Commission Junction offers a single payment for all the earnings that you made through your affiliate programs. Popular affiliate network include Commission Junction, Link Share, Google Affiliate Network and ShareASale.
Sponsored reviews are initially started by PayPerPost. Sponsored reviews are a monetization method that allows bloggers to make money by blogging. When you are approved, someone will be able to hire you through the website to write sponsored posts. The topic of the post depends on the buyer. The topics can range from software reviews, hotels, weight loss, gardening, technology and etc. If your blog has page rank, and receive a substantial amount of traffic, you will have a higher chance of being approved.
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